for moms X moms

I didn't know International Women's Day was a thing until I was in high school. 


My Russian friend’s father would make a big deal of it and send his daughters roses, it was a really special day for them and I wondered, wasn’t EVERY day women’s day?

But here’s the thing, in a world where women continue to be treated as second-class citizens undeserving of equal rights, equal pay, equal recognition in the history books and sovereignty over our own bodies, a day to celebrate the contributions of women is pretty much just basic.

Did you know that in the U.S. a white, single woman with no children makes $.96 on a man’s dollar but when that same woman becomes a mother she only makes $.76? YUP. Across racial, socioeconomic and geographic divides, motherhood is the biggest indicator of inequality. And that is some messed up sh*t. (Read Anne-Marie Slaughter’s book.)
The women who we literally credit for life should be able to work for a dignified paycheck, educate themselves without discrimination, make independent decisions about their bodies, travel where they like and have the exact. same. human. rights. as. men.


But at the current rate of change, this isn't likely to happen for another 169 years. >>

There is a strike today, asking women to abstain from both paid and unpaid work to call for equality by bringing attention to the massive contribution we make in all parts of society. I’ve thought a lot about where Babies4Babies can fit in. We are a women owned and operated company, our products are designed by women artists, they are crafted by women seamstresses, and each blanket purchased funds a $3 newborn kit donated to a refugee mother.
So we are open for business, but in solidarity with the Day Without A Woman, we will not be packing and shipping today. Any orders placed on March 8 will be processed on March 9.
Roses are nice, but this International Women’s Day we honor the lady trailblazers who’ve both come before us and are on this journey with us. And we unabashedly call for equality for women, with a special note for mothers who are holding up at least half the sky.  


FRIDAY, March 10th 1 pm – 6 pm  -- > SATURDAY, March 11th 9 am – 5 pm

Charleston, SC – Southern Select welcomes the public to attend their Pop Up Shop on Friday, March 10th from 1 pm - 6 pm AND Saturday, March 11th from 9 am - 5pm at The Cigar Factory located at 701 East Bay Road in Charleston.  Join this FREE community event that will feature a thoughtfully curated selection of the best in baby, child, and lifestyle dreamt up by the next generation of Southern talent. There will also be children’s entertainment.

Vendors include:



Hausful @hausful

Modern South @modernsouthstudio

The Blue Root @theblueroot

Textured Design Co @texturedesignco

LB Brand Hub @thelbbrand

Suite 33 @suite33charleston

The Charleston Weekender @charlestonweekender

Leigh Webber @leighwebber

Shop Buru @shopburu

Blanqi Girls @blanqigirls

Casuarina Fine Jewelry @casuarinajewelry



Babies 4 Babies @babies4babies

Wash with Water @washwithwater

Hemming Birds @hemming_birds

Little Stand Out @littlestandout

Templeton Silver @templetonsilver

Moda Baby @modababyusa

Boop Baby



Seed Factory @seedfactory

Opposite of Far @oppositeoffar

Savage Seed @savageseeds

Punch Bug Kids @punchbugkidscharleston

Gunner & Lux @gunnerandlux

Starry Night Designs @starryknightdesign

Love Lane Designs @lovelanedesigns

Poppy & Hen @poppyandhen

Peaches Shoppe @shoppeaches

Minnow @minnowswim 

This is what her text said: “FYI I had a baby a couple hours ago.”

But let me back up a sec…

A few months ago I gave up a piece of what I’d bootstrapped and built from the ground up and took on an equity partner. She was pregnant, had a toddler and cobbled together her work from home hours because early stage entrepreneurship and affording full time childcare don’t usually go hand in hand.

Basically, by “traditional” work standards, it was either the worst timing or the wrong partner, so it’s a good thing I care zero about old school workplaces and rigidly defined roles because bringing Saira on as my business partner was the best decision I’ve ever made for Babies4Babies.

This week, Saira sent me a text message: “FYI I had a baby a couple hours ago.” A couple hours ago?! WUT? Wasn’t that, like, when we were chatting on Slack about the wholesale line sheet?

Saira, my work wife. She embraces Babies4Babies as her own baby and does everything in her power to build our company into what we both know it can and will become. While she isn’t technically a co-founder, we both thought that three years in was a little past the founding stage, she is equally committed to the company and I cannot imagine doing this journey without her.

Babies4Babies partner Saira Gallo and daughter

Saira and Inara

Saira Galla Babies4Babies partner daughters

Saira's daughters, Aiyla and Inara

So after that “FYI I just had a baby” text, Saira went on maternity leave. With the shameful (non-existent) standards of American maternity leave and postpartum care, we had long ago decided Babies4Babies would be different and established a policy for unlimited maternity leave which allows the woman to opt back into her role gradually and at her own pace. We already use technology and telework to stay connected and run an efficient and lean ecommerce company, so the demand to come into a physical office and all of the barriers that creates for postpartum moms, like pumping and off site childcare, will never become an issue for Saira. 

Will some pieces at Babies4Babies slow down as a result of Saira’s maternity leave? Yes. But in the meantime, the company will survive and we will wait for her because if we’re serious about equality (and we are), a woman should never be punished, cast aside or knocked off her trajectory for becoming a mother. Over the long term, Babies4Babies will thrive because we are reinventing the way work works for women and above all, we are a company that believes the work and recovery Saira is doing right now with her newborn and family are so much more important than selling blankets. 

Babies4Babies partner Saira Gallo daughters

As any friend and partner would be, I am over the moon for Saira; I can’t wait to see how this next piece of motherhood grows and shapes her as a woman. I don’t know exactly what it will be like for her, but I do know it will be significant because I, too, have done it twice. Something about becoming a mother opens your heart and rocks your world and each time you experience motherhood and in a whole new, entirely different way. One thing’s for sure, when she’s ready, I know she’ll come back from maternity leave wiser and more powerful. Until then, wishing Saira and her new babe a healthy, peaceful beginning and a future filled with love, friendship and building businesses that matter.

Kate Marie Grinold Sigfusson Signature

Give Back Giveaway

February 20, 2017



But today, more than ever, we are driven to help those most in need, which is why we've partnered with the like minded brands you see below to raise money to donate to Syrian refugee mothers. Every brand here already gives back as a part of their mission, but collectively, with your help, we can do even more. 


You can donate any amount and will get that same number of entries into the competition ($5 = 5 entries, $500 = 500 entries). We will use this money to purchase as many $3 safe birth and newborn kits as we can via our impact partner, Ayzh, who will distribute the kits into a Turkish refugee camp where Syrian refugee mothers are living, birthing and raising their families. 




Runway inspired, artist made and totally original, our multi-purpose blankets are a go to for the fashion forward woman. Use your gift card to shop limited edition, ethically American made blankets that fund safe birth kits for refugee mothers. From bassinet to beach, you really can't go wrong, this is a wardrobe staple. 

Babies4Babies from bassinet to beach


My Diaper Box is a subscription service that delivers a monthly supply of premium, eco-conscious diapers and wipes, directly to your door. With fluff-wood pulp harvested from sustainable forestry initiative-certified forests, the diapers are dermatologically tested and free of harmful chemicals like chlorine, inks, lotions and fragrances. But here’s the best part! My Diaper box delivers a premium diaper at an affordable price, all the while helping babies in need. With each months subscription sold, My Diaper Box donates 40 diapers to well established organizations that use the diapers to incentivize parents to attend classes that will teach them the life skills they need to succeed in life.



Functionality and portability meet luxurious hi fi audio. The Wembley's custom drivers are surrounded in rich Bamboo wood, providing a sound far beyond anything else on the market. Sound and Purpose. What's good for business should be good for the world. That's why every LSTN purchase helps give hearing aids to someone in need through Starkey Hearing Foundation. 

Lstn Wembley Earbuds


These fair trade products are sewn in India by women who have made the choice to journey out of the sex trade and into freedom. The Tote Project donates 20% of profits to Two Wings to help survivors of human trafficking in the United States pursue their dreams. 

The Tote Project Free to love


This fair trade Dereje Necklace is made from recycled bullet casings by a women’s cooperative in Ethiopia. Option of silver- or gold-colored beads. Fair Anita is a social enterprise that's all about investing in the power of women. They sell beautiful and handmade products made fair trade by over 8000 women in 16 countries. They seek to create economic opportunity for women in some of the world's poorest communities so that together, we can change the world. 

FAIR Anita


Mini + Meep is making a difference with high-quality organic onesies + tees that give back to children in need. Ethically sewn + grown in the USA. 10% of proceeds provides lifesaving materials to children in need. Printed with non-toxic, eco-friendly + water-based inks.

Mini + Meep


A portion of the net proceeds from this gift set supports Doctors Without Borders, an organization that provides critical medical services in Syria. The Aleppo Cuisine Gift Set includes a Cookbook by Marlene Matar, Aleppo spices, a 6 oz soy blend candle that is handpoured by women refugees rebuilding their lives in the United States. Choose between Chamomile & Sage fragrance or Unscented. Made with cotton wick and essential oils. Burns for 28 hours. Prosperity Candle is a social enterprise that prioritizes positive impact over all else, ensuring everything they do helps create opportunities for women to thrive. The candles are handpoured by women artisans seeking a brighter future for their families and themselves.

Prosperity Candle Aleppo Cuisine Gift Set


Sseko Designs uses fashion to create opportunity and community for women globally. Through the sale of beautiful leather sandals and bags, Sseko enables women in Uganda to attend university, while women here in the U.S. (the Sseko Fellows!) earn an income through their own social enterprises!

Sseko Designs Sandals


CrystalSmooth Microdermabrasion System, Instantly Smooth, Instantly Radiant skin. Home microdermabrasion kit buffs away dead skin cells with an easy 2-minute treatment once per week. Non-Motorized technology allows you to control the speed and pressure, and is easy to take on the go. Invented by a working mom on a mission to Share Hope. $2 from every kit goes to victims & survivors of human trafficking. Prize includes CrystalSmooth Microdermabrasion starter kit + 4-Pack of replacement heads (choice of sensitive, mild, or moderate). 

Crystal Smooth


Blending cultural traditions with modern design, our Native American artisans cut, sew, sinew and brand every pair of moccasins to ensure comfort and durability as your baby grows. Each pair sold provides employment opportunities and resources to impoverished Native American communities in need.

TP Mocs


Made of the finest Italian leathers and designed to fold and fit in a purse. Wearable all day, every day. It takes 3 days and over 150 steps to make a single pair of Tieks. The Gavrieli Foundation is deeply committed to the empowerment of women in the U.S and around the globe as a means for social change. Through Kiva, they contribute funds to women entrepreneurs, who are key in the broader fight against global poverty. Their contributions help create opportunity for these women, their families and their communities.

Tieks Silverlake 


*Some fine print. "Gift Card" = shop credit, which will be delivered to winner by individual brands via email. Items will be individually shipped to winner. Babies4Babies will notify randomly selected winner no later than March 8, 2017 . Once winner shipping and contact details have been received, Babies4Babies will notify participating brands who will individually fulfill their commitment to winner. Babies4Babies is not liable for winnings, each brand is responsible for fulfilling their stated monetary or product commitment to winner in a timely manner. See Terms for full details. 

But first, can we do something together?

Let's go into February with open hearts and dreams for a future we can all fall in love with. ♡ If that's too much optimism for you right now, this might be more your jam (and I bet it will make you smile anyway, because, Bill Murray).

We've been busy wrapping up our first big donation of 2017. Every blanket sold this year will give a Syrian refugee mother and her newborn a kit of essential items to keep healthy and warm. This is something small we can do together, every time you make a purchase.

Speaking of making a purchase, check out our Lola Lips bassinet to beach blanket and the freebie that comes with while supplies last.

Lola Lips Babies4Babies

Help a sister out? FWD this post to your fave local baby or gift boutique.
We're growing up and going wholesale and are looking to stock our bassinet to beach blankets in a store near you.  See details here.

It's black history month, a time to talk about powerful, change-making African American heroes, like little Ruby Bridges who walked her brave, six-year-old self into an all white school in 1960 because that's how the world changes for the better. 

Women = Men

January 26, 2017


I have a confession to make.
I remember a time in college when someone asked me if I was a feminist and I said, yes, I was, but not one of those feminists. You know who I’m talking about: the man hating, bra burning, craaaazy feminists.
It took me a few years of living, learning and mothering to learn that feminism is inclusive, it’s for everyone -- women and men, rebels and squares, conservatives and liberals, bra burners and bra enthusiasts. Because feminism means equality: the political, social and economic equality of women and men. It’s right there in the dictionary.
So I’m here to tell you that if you think women are equal to men, congratulations, you’re a feminist! I’m so happy you’re out there.
Be kind, be brave, be a feminist.

Women's March on Washington with Lola Lips bassinet to beach blanket by Babies4Babies

Read these lips because they’re making a statement
Lola Lips Bassinet to Beach blanket X Erica Lowery of Lola the Label is up in the 2017 collection. Get yours. >>

Tip: send this email to your artist friend
We want to feature mold breaking, trend inspiring, feminist AF artwork! Now accepting rolling submissions of digital artwork to include in our next bassinet to beach blanket collection. See details here.
Mamas, you need to get to know this lady boss
Our friend, Rebecca, sent us this playlist we’ve been listening to on repeat all morning. Check it out and definitely sign up for Rebecca’s Little Mother’s Helper emails, she sends free inbox love.
Feminism: noun  fem·i·nism \ˈfe-mə-ˌni-zəm\
The theory of the political, economic, and social equality of the sexes. 


Hey you.
This is an post about mothers, more specifically, powerful mothers, because honestly, is there really any other kind?
So if you’re a mother (and if you’re not, copy/paste/send this to the most powerful one you know)...
I’m here to tell you you’re doing it right. The way you mother, the choices you make, the battles you fight, the things you stress about and the BS you just let go, it’s right because it’s yours. Hold on to your unique and powerful woman self, don’t let anyone or any brand tell you how you should mother because they don’t know your strength, your vision or your love. Only you know how to define your motherhood, so do that and own it.

We have a little something to remind you to OWN MOTHERHOOD. It’s artist made, (rose) gold and makes you feel like a fancy rebel…hint: it’s a Tribetats X Babies4Babies temporary tattoo. We’re gifting one FREE in every single Babies4Babies order because that’s how we do when it comes to loving on moms.
Speaking of owning motherhood… some words of wisdom from FLOTUS, Michelle Obama, who goes down in history as
one of the greatest:
"Do not ever let anyone make you feel like you don't matter, or like you don't have a place in our American story—because you do. And you have a right to be exactly who you are."
This Saturday is the Women’s March on Washington and Babies4Babies will be there. There are a lot of reasons why, but what it comes down to is that we're mothers and nothing, NOTHING is more important than equality. Like my mom said to me recently, sometimes there are moments in history when you just have to be stand up and be counted. Let me know if you’ll be marching in DC or your hometown, I’ll be documenting my personal experience as a marching mother on Instagram stories @babies4babies

Own Motherhood Rose Gold Tattoo X Babies4Babies

I'm gonna love on your inbox. 


It’s always been a bit of a struggle for me because I run an ecommerce business but I hate getting marketing emails. I’ll sign up to learn more about a brand and why lie, that new customer discount is nice, but mostly, unless I feel a connection, a couple of emails later I click unsubscribe and feel great doing it. 

So here's the deal, you're gonna hear from me more now (email marketing is kinda crucial in ecommerce), but I'll only send you the really good stuff and never more than four emails in a month. 
I’ll show you our products and tell you why and how we make them (get ready to geek out on ethical supply chains, lady owned American manufacturing and nontoxic digital printing); I'll tell you about the safe birth and newborn supplies your purchases will start sending into Syrian refugee camps; I’ll write about entrepreneurship and motherhood; I’ll spotlight other brands and products that you should know about; I'll feature our artists and boss women who'll inspire you; politics is totally game, too; lots of feminism in the mix; there might (will definitely be) some quality baby spam from time to time; and a couple times a year I’ll tell you about a giveaway or liquidation sale so you can stock up. Sounds pretty good, right? 
Bringing something meaningful into your inbox. That’s the kind of email marketing campaigning we’re going to do.
It’s different, but my feeling is, if our company is good to you, when you’re thinking about buying something for baby or yourself, you'll think of Babies4Babies.
You can shop our brand spankin’ new artist made collection of organic, nontoxic bassinet to beach blankets here.
More about how we brought these fine babies to life next week...
And you can sign up for our better emails here
HNY!  Hoping to see you next week, too.

We combed our closets, drawers and the internet to discover the best gifts for bold women who like to shop for beautiful, thoughtfully made, life simplifying products that give back. We found so many we wanted to feature we had to divvy them up into categories around our core values, but many of these giftables represent multiple if not all of the things that matter most to the modern, conscious shopper, specifically: earth friendly and non-toxic, American made, lady owned, giving back, simply and beautifully made, and of course, inpired by the latest from the runway

So without further ado, here’s our Better Gift Guide. It really is better. Happy shopping! Gift Guide Earth Friendly

1. Our Palm Springs Bassinet to Beach Blanket
2. Coyuchi Organic Cotton Air Weight Towels
3. Bite Lipstick
4. Veja Esplar
5. Boll and Branch Cable Knit Pillow Cover
6. Swell Bottle 


Gift Guide Runway Inspired
1. Our Not So Baby Stripe
2. Flexistretcher Odile Vest
3. Raven and Lilly Dani Ring
4. Buru Poppy Pink Pleated Pants
5. Mignonne Gavigan Madeline Earrings
Gift Guide Lady Owned
1. Our Color Block Bassinet to Beach Blanket
2. Mignonne Gavigan Ryan Scarf
3. Angela Roi Jules Bucket Bag
4. Carbon38 Akemi Bra
5. Sugar Paper Agenda
6. Olfactif Artisanal Perfume Subscription 

Gift Guide Gives Back

1. Our 12PM Black Bassinet to Beach Blanket
2. Mercado Global Carmela Clutch
3. Penny Blue Baxter Blazer
4. Fair Anita Wanderlust Earrings
5. A Little Market Mosaic Utensil Holder
6. Flowers For Dreams
Gift Guide American Made
1. Our Some Sailboats Bassinet to Beach Blanket
2. Little River Peace Socks
3. Farm Girl Flowers
4. Chez Gagne
5. Primal Kitchen EVAO
6. Framebrige
Gift Guide Better Basics
1. Our Brush Strokes Bassinet to Beach Blanket
2. Audry Rose Black Diamond Bar Earrings
3. Soma Glass Water Bottle
4. Patagonia Beanie
5. Cuyana Shoulder Bag
6. Dr Bronners

Gift Guide Non-Toxic
1. Our Lola Lips Bassinet to Beach Blanket
2. Tenoverten Polish
3. Piper Wai Deodorant
4. Frank Bod Scrub
5. Tata Harper Skincare
Start: April 28th
End: April 30th
Winner Announcement: May 2nd


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